老友网2.Business writing differs from other types of writing in that it is not really successful unless it arouses readers’ attention and receives their responses. 答案：正确
3.To make their writing effective, business writers often apply 7C’s Principles (i.e. clarity, conciseness, correctness, concreteness, creativeness, consideration and courtesy) to their writing. 答案：错误
4.Courtesy means treating people with respect and friendly human concern. Writers try to consider the reader’s desires, problems, circumstances, emotions and probable reactions to their request. 答案：√
5.Consideration focuses on “I” or “we” (the writer) instead of “you” (the reader). I-centered writing is the key to successful business. 答案：×
6.Correctness principle comprises correct grammar and punctuation only. 答案：错误
7.Conciseness means avoiding unnecessary repetition and wordy expressions, including only relevant facts (with courtesy), and organizing effectively. 答案：√
8.Use short sentences with correct words (avoid ambiguous wording and use precise words instead of almost-precise words). 答案：√
9.“Please airmail us the latest price list and sample for our reference. ” The above example violates the concreteness principle. 答案：错误
10.When you reply to an inquiry from a customer, try to answer all questions stated or implied. A prospective customer’s reaction to an incomplete reply is likely to be unfavorable. 答案：√
1.4
1.When writing business emails, you’d better not to use______ .答案：ABCD
A、slangs
B、abbreviations
C、multiple exclamation points
D、emojis
2.The subject needs to be concise. 答案：正确
3.When it comes to your professional image, a sloppily composed email can do more damage than a weak handshake or a wrinkled suit. 答案：√
4.We can use “Good morning” or “Good afternoon” in the beginning of an email as salutation. 答案：正确
5.Emails are quite private and confidential. 答案：错误
6.In business email, it is typical to have your title closely after your name, which implies your authority. 答案：正确
7.As with any piece of business writing, you don’t need proofreading when you finish writing emails. 答案：×